Thursday, July 06, 2006
LED Display Advertising Boards at Upton Park
In a move that will not please a lot of fans West Ham will one of 4 premiership clubs to have LED advertising boards this season. The Ilford Recorder reported yesterday that the multi million pound boards should be in place in time for the opening game against Charlton on Aug 17.
The Recorder also has some interesting info in this article about West Ham commercial director and now board member Scott Duxbury who was responsible for bring the new advertising boards to the Boleyn.
"Some supporters think they can be distracting but I can assure them it won't be and it allows us to talk to brands that we have never been able to even get into a meeting with before."
The Recorder also has some interesting info in this article about West Ham commercial director and now board member Scott Duxbury who was responsible for bring the new advertising boards to the Boleyn.
"From the playing side the team was almost at the end of what I call the
'fat cat' era where money was just swamping into football and I don't think you had to be particularly prudent commercially or indeed with your players' contracts - the money was always there," he reflected."We had a big squad with lots of players who, in my opinion, were earning a lot of money but weren't at the top of their game. So there was a massive wage bill and then the team got relegated...."
Posted by norven munky at 10:49 am
Dave said...
Anon - it will mate - have you not watched a game with those advertising boards around the perimeter of the pitch? There in loads of the european games. It's really distracting. I'm sure that is what they are going to implement.
whubris said...
Dave and Munky are right, it's the advertising boards around the pitches - I also heard about it a few weeks back.
yeah, it pisses me off as well. I always notice it with matches at Old Trafford - very distracting. If they'd change it so that they only changed the picture during breaks in play it wouldn't be so bad, but they often change it during play which is really awful.
Ideally, they'd have fixed advertising in the first half, then alternate advertising in the second. That way all the right advertisers get their screen time without distracting viewers too much.
said...
yeh mate your right sorry, I thought that we got a new big screen at Upton Park. God knows we need 1
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Dave said...Anon - it will mate - have you not watched a game with those advertising boards around the perimeter of the pitch? There in loads of the european games. It's really distracting. I'm sure that is what they are going to implement.
whubris said...Dave and Munky are right, it's the advertising boards around the pitches - I also heard about it a few weeks back.
yeah, it pisses me off as well. I always notice it with matches at Old Trafford - very distracting. If they'd change it so that they only changed the picture during breaks in play it wouldn't be so bad, but they often change it during play which is really awful.
Ideally, they'd have fixed advertising in the first half, then alternate advertising in the second. That way all the right advertisers get their screen time without distracting viewers too much.
said...yeh mate your right sorry, I thought that we got a new big screen at Upton Park. God knows we need 1
ZOOM VISUAL PTE LTD said...Nowadays, nobody depends on handouts, flyers or daily paper advertisements for expanded deals. Digital showcasing, online networking promoting and utilization of digital signage software have been on the ascent to expanding deals and make a successful advertising procedure for organizations. LED Video wall Singapore
